Our websites come with in-site SEO (Search Engine Optimisation – how your website shows up in google) and all possible efforts are undertaken to set this up as effectively as possible, but no guarantees can be made for your website’s ranking.
How google ranks your site is constantly evolving and changing so I would be very wary of anyone who does guarantee “top of page 1 results.”
Ranking on page 1 of google used to be reasonably easy with a well-built site. However, with so much competition these days this is getting harder and harder to achieve and often a well-built site isn’t enough on its own.
As such, many businesses will also invest in off-site SEO services to help improve page rankings.